Advice – optimization

  • Resolved jeancarr3

    (@jeancarr3)


    6 years, 10 months ago

    I need to more deeply understand with ads, it is critical for business expansion. I had Adsense set up and working last week, I did not like the look of them and random placement. I was about to research that more when a local company bought a spot on my Main banner slider. So I disabled Adsense for now, and was going to re-activate it for a sticky footer.

    I need help mainly with my Ad Inventory that I will place for sale. I have
    – Sliding Banner
    – Sidebar ads
    – Sticky footer

    In-content ads are difficult in the part of the Website which is RSS content.

    What would you recommend as an Ad strategy? Or any other advice that you can give?

    Jean

    The page I need help with: [log in to see the link]

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  • Plugin Author Thomas Maier

    (@webzunft)

    Hi Jean,

    thanks for reaching out.

    If you can make it work then selling ads directly is often the best choice. The ads are less likely to be blocked, can be much faster and a better to your content and visitors.

    What do you mean by “In-content ads are difficult in the part of the Website which is RSS content.”? The “Before Content” placement is also working, so should the Content placement.

    Regarding the mentioned positions: ok is what makes the advertiser happy.

    I find sidebar ads difficult since in most cases they are not visible to mobile users.

    If the advertiser is ok with his ads being part of a slider and not showing all the time then why not?

    Sticky ads are fine, too, but you should definitely charge more.

    I hope that helps.

    Thomas

Viewing 1 replies (of 1 total)
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