Beacon has been a foundation for my biz for years
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Now I’m leaving this review for what I know: and I know Beacon, not so much for its wp plugin, but for its power at creating fast, easy-to-consume, printable, and trackable “Smart PDFs.”
I’ve used it for at least 5 years to build lead magnets of various sorts (e.g. workbooks, resource guides, checklists). After using it for a few projects, it gets under your fingers and you can fly with it.
Probably my top two favorite features are
1) the ability to pixel traffic (and send a custom event to GA4 “lead_magnet”) and
2) It’s SO NICE to NOT have to go through a dozen steps when you want to fix a typo or even make a bigger change to your PDF. Instead of saving a new version, exporting, uploading to the server, potentially needing to regenerate new URLs, breaking all existing URLs to your guide…?instead of all that, open Beacon, edit, click save. Done. That alone has saved me days or weeks in accumulated time.
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