Brand and Import-Export

Hi there,

WooCommerce doesn’t support brands by default, hence no column for it. If you do want to add a brand, then an extension like WooCommerce Brands can add that column during CSV exports, which can be used for imports then too (while the extension is active, that is). It adds other ways to use that info as well.

You can also add it as metadata, which would be useful if you have a custom implementation that references the relevant field for use on your site.

If you have more specific questions about the extension mentioned above, feel free to ask them via this sales form.