Hi there,
Thanks for the great question!
Right now there is not a way to customize the link. You can skip the verification process in signing up, but it’s not really best practice and opens up your signup form to bots and spammers who can fill up your list with fake signups.
If you decide to give it a try, then you can do so by editing the signup form within GoDaddy Email Marketing. You can follow the link within the plugin settings to get into your Email Marketing account, or just log into your GoDaddy account and you’ll find it under your products there. In the top navigation, choose “Signup Forms”, then choose “Edit” on the form that’s on your site. There’s a right hand sidebar with three tabs with various options for the form. You’ll want the “advanced” tab. Check the box that says “single opt in” and save your changes and that will make it so that no confirmation email is sent.
As an alternative, you can also add some customized copy to the confirmation email. In that same “advanced” area while editing your signup form, click on “edit activation message” and you can add your copy there. The default text and link will still be there when someone signs up, but it allows for customizing content and making it more reflective of your brand and tone.
Susan Young
GoDaddy Email Marketing