created a widget – how to use it?

I added the following code into my functions.php page:

register_sidebar( array(
	'name' => 'Image Side',
	'before_widget' => '<div id="%1$s" class="widget %2$s">',
	'after_widget' => "</div>\n",
	'before_title' => '<h3 class="widget-title">',
	'after_title' => "</h3>\n"
));

I now have a new widget called Image Side, How do I call this into my page?

thanks