Ecwid Product Page URLs Not Valid with Google URL Builder

Hi,

Sorry for the delay in replying to you.

Short answer
You should use the URL without fragment (hash part) as a base for building URLs with queries (the part starting with ‘?’) and then append the hash part to the end of URL.

Example:
1) Take “https://www.oursite.com/classic-movies/#!/Title-of-Movie/p/12345678”
2) Remove hash part: “https://www.oursite.com/classic-movies/”
3) Use this hash-free URL as a base and add query paramteres yourself or use any automatic builder. Example: “https://www.oursite.com/classic-movies/?utm_source=myblog&utm_campaign=xyz&abc=def”
4) Append the hash part to the end of teh URL: “https://www.oursite.com/classic-movies/?utm_source=myblog&utm_campaign=xyz&abc=def#!/Title-of-Movie/p/12345678”

You’re done – the final URL is valid URL which will work fine for browser/customer, your site server and tracking tools like Google Analytics

Long answer

1) URLs could be very different, but their structure is actually quite the same and that’s a part of the web standards.
URL is built this way:
protocol://site/path?query#fragment

(I simplified it and take in consideration only the parts we’re talking about, the actual scheme is a bit more sophisticated)

Taking your product page URL, that will be:
protocol: “http”
site: “www.oursite.com”
path: “classic-movies/”
query: (empty)
fragment: “!/Title-of-Movie/p/12345678”

Now, if you want to add query parameters, you know where to insert them. As to the fragment part, it should be always in the end, regardless of whether it contains “!”

2) Google Analytics doesn’t track the fragment parts of the URLs.
Urls like “https://www.mysite.com/coolpage” and “https://www.mysite.com/coolpage#!anyparameter=anyvalue” are the same for Goolgle Analytics. That’s likely the reason why their URL builder tool doesn’t accept that.

By the way, Ecwid uses fragment part of the URL all the time to address the product and category pages, but that’s not an issue if you want to track your product pages in Google Analytics. We solved that problem by sending special ‘virtual’ page views to Google Analytics every time a customer browses your store. So in your GA reports you will see your store pages – we take care of that.

3) If you use Google Adwords for your ad campaigns, I’d suggest linking your Google Analytics and Google Adwords profiles to have better picture of customer behavior and the campaig performance. Check out this thread on our forums for the details:
https://www.ecwid.com/forums/showthread.php?t=10835

Please let me know if that doesn’t help.