Hi Honlapdavid,
Thanks for your message, I will be happy to help.
When it says “value” in your screenshot, it basically means the price of your product. So you should be entering the value in digits of your product into that field.
Please note that in the “E-Commerce” tab of Pixel Cat, there is a WooCommerce integrations toggle that will automatically send the following events to Facebook: Add To Cart, Add Payment Info, Purchase, View Content, Search, and Add to Wishlist.
If you are using WooCommerce, this will save you a lot of time instead of manually building the events. For more information about this feature, kindly follow this link – https://fatcatapps.com/knowledge-base/facebook-pixel-woocommerce/
I hope that answers your question. If there is anything else, don’t hesitate to get back to us.
All the best.