Groundhogg Review
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This review may seem a bit unusual, but I thought it a disservice to not disclose both sides of my Groundhogg experience. Upfront, I will state that although I have been a WordPress user for over a decade, I still do not consider myself an expert. I can play with some code to change a template and am good at leveraging low-cost plugins to attain a certain goal. A few years ago, this took a bit of turn as I started to develop Learning Management Systems.
My projects were starting to get bigger than I was. Soon I was having to squeeze stuff together or manage things in different interfaces. The thought of trying to duplicate myself as a leader and teach people to use what I was building started to seem like a bigger task than I wanted to conquer. I decided I wanted to find a way to put everything into one self-hosted package. When I realized that I had Hubspot, Yoast, Lifter LMS, WPForms, WooCommerce, PayPal, Stripe, WordPress all going and trying to track it all on spreadsheets for others to be able to keep up, I knew I had to streamline things a bit. To some, you’ll read that list and think I am all over the place – and you’d be right.
I tried to use Groundhogg right after I saw Tobey on a Lifter LMS Master Mind call. I think it was October or November of 2019. This was after I had installed Hubspot and was struggling a bit with what that was supposed to be doing for me. I didn’t put the time into figuring things out correctly and it showed. I floundered and my success with my first implementation of Groundhogg failed.
In January 2020, I had seen posts and Master Minds that Tobey was on where they expressed a change at Groundhogg. Part of the email connection that was giving me so much heartburn wasn’t part of the system any longer. They had also talked about Groundhogg adding courses, teaching you how to use the product. I re-downloaded the plugin, installed and activated. I played a bit and realized I could email straight through the site – better, I could load WPSend to raise my percentage of a successful email. Since WPSend was recommended by both Lifter LMS and Groundhogg – I pulled the trigger on this $9.00/month plugin.
I bit off a chunk and went for it – Groundhogg Pro. When you take the course, there is a coupon at the end to award you 15% off the Pro Package. I forewent the coupon as I felt I wanted to support Adrian and the mission. The Quickstart Course gets you rolling with funnels right out of the chute. Course Creator Essentials takes your messaging and automated sales funnels for courses to another level. Here’s what I’ve now recognized as I’ve hit my goal of supporting my work through one self-hosted site.
? LifterLMS has commerce built in – no need for Woo-Commerce
? No more Hubspot
? No need for “Click-Funnels”
? No Need for Kajabi the like (great product if that is where your goals are)
? No need for Mailchimp
? There is a scheduling function in Groundhogg (a bonus I didn’t realize when I bought)With Lifter LMS and Groundhogg in place, I have streamlined my site and my workflow. I still have a lot of growth to pursue in using these products, but believe I have the tools to grow a sustainable subscription site.
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