How to install code, very confused

To anyone who can help I greatly appreciate it, I will try to explain my situation as best I can.

I run the sports blog https://www.thesportingrave.com, and have reached an agreement to partner with YardBarker.com.

I need to install the following codes on my home page:

<script src=”https://www.yardbarker.com/network.js&#8221; type=”text/javascript”></script><script defer=”false” type=”text/javascript”>_siteid = 8324; yardbar(); </script>

<iframe id=”yb_widget_16378″ frameBorder=”0″ scrolling=no style=”width: 160px; height: 484px; border: 0px;” src=”https://www.yardbarker.com/widget/ybn/16378″></iframe&gt;
<div style=”width: 160px; padding: 2px 0px 20px 0px; font-size: 11px; line-height: 12px; clear: both;”>  All Sports Rumors & News ></div>

This needs to be installed in the bottom of my footer:

<script src=”https://network.yardbarker.com/network/ybn_pixel/8324&#8243; type=”text/javascript”></script> <noscript></noscript>

And I need to install this code as well:

<object width=”300″ height=”570″><param name=”movie” value=”https://cdn.versus.com/Versus_VideoPlayer.swf”></param><param name=”allowFullScreen” value=”true”></param><param name=”allowscriptaccess” value=”always”></param><param name=”FlashVars” value=_skinURL=https://cdn.versus.com/”></param><embed src=”https://cdn.versus.com/Versus_VideoPlayer.swf&#8221; FlashVars=_skinURL=https://cdn.versus.com/” type=”application/x-shockwave-flash”allowscriptaccess=”always” allowfullscreen=”true” width=”300″ height=”570″></embed></object>

I am utterly confused on how to go about installing these codes.