Linking to specific areas on different pages

  • I am trying to like the second picture in my homepage slight show to a specific article on another page.

    I want to link this image:
    https://www.inkiru.com
    (image text: “Revising an outdated business model? try predictive analytics”)

    To “October 2012: Revising an Outdated Business Model? Try Predictive Analytics” on this page:

    https://www.inkiru.com/sources/

    What do i need to add to the picture code to do this?

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