Hi @jansnowski,
Thanks for reaching out!
There are many reasons why traffic can drop, but it’s unlikely to be caused by an SEO plugin.
SEO is all about how content is optimized so that search engines can index it and display it in search results.
If you think there’s a problem with your traffic, then drill down into your traffic reports in Google Analytics to see how traffic changes from the various sources over time.
If you think there’s a problem with your SEO, then drill down into the reports in Google Search Console because that’s where Google tells you if something is wrong or needs improving, and gives you ample time to rectify the problem before it affects how your site appears on Google.
Our partner plugin, MonsterInsights, wrote some great blog posts which you may find interesting:
I hope this helps you. Please let me know if you have any additional questions or if you have a specific issue regarding your Google Search Console report.
Additionally, I checked your website’s sitemap.xml and robots.txt files and tested it with the Google Rich Results Test Tool, and everything looks to be in order. Your contents are also being indexed by Google.
Here are the test results: https://a.supportally.com/i/h3licv
Google Rich Results Test tool report:
XML Sitemap (https://www.thepondprofessor.com/sitemap.xml) validation result: https://a.supportally.com/i/XXOQpT
Robots.txt(https://www.thepondprofessor.com/robots.txt): https://a.supportally.com/i/6dn1WH
Important:
However, while checking your site, I noticed that the W3 Total Cache Plugin is caching the XML sitemap.
?
?As seen here:?https://a.supportally.com/i/Fh8mvm
You’ll need to fix this because a cached sitemap can affect search engines’ ability to crawl it and retrieve the latest information.
I recommend contacting the developers of?W3 Total Cache,?as they can help you exclude the sitemap from caching.
https://www.boldgrid.com/w3-total-cache/ or https://www.ads-software.com/support/plugin/w3-total-cache/
Thanks!