Pixel Caffeine Plug-in deprecation
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After many years, we have decided to discontinue our free WordPress plugin, Pixel Caffeine.
During these years Facebook has evolved a lot and, fortunately for those of us who build on their platform, extended their support and simplified their interface to offer a more user-friendly experience.The advertising ecosystem was very different few years ago when we created Pixel Caffeine, but now we feel that the need for a dedicated plug-in — and the time and resources required to maintain it — are not as strong and the time has come for us to close this project.
Effective today, Pixel Caffeine will no longer have any new versions or updates coming out and will stop working on October 1st, 2021.
For those of you still actively using the Pixel Caffeine plugin, fear not: everything created in Pixel Caffeine has always been synced live with Facebook and all your audiences are available to use in Facebook Ads Manager.
WordPress now has an official page, built in collaboration with Facebook, on how to best manage the Facebook pixel, included with Installation instructions and a list of built-in support of additional plugins.
Thanks to all of you who came on this journey with us!
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