Plugins Listed on WooCommerce Website

I’m a long-time WordPress (.com and org) user but I have never used WooCommerce.

I’m also a long-time practitioner of Google Ads, Analytics and Tag Manager.

This week, I have been researching Ecommerce platforms and when I got to the WooCommerce website and started looking for the features I desired (which I considered pretty rudimentary e-commerce features) like creating a product feed that could be used for Google Shopping Ads, and using Google Tag Manager to implement tracking, I can up with nothing…

Well, not quite nothing, but I only came up with expensive plugins that lacked basic features that I expected:

For instance, I couldn’t find a single plugin that implemented Google Tag Manager, and instead only found Google Analytics plugins that even in their premium version didn’t implement basic events tracking).

When it came to generating a product feed that could be used for Google Shopping ads, the only results that turned up were expensive, premium plugins that required me to grant them access to manage my Google Ads accounts and then only ran “Smart” campaigns which I have not had good luck with.

When I searched on www.ads-software.com/plugins I found many more plugins, many of them free, and besides that many with better features than the overpriced, limited functionality plugins that I found searching on the WooCommerce site.

What needs to happen to include better, free or less expensive plugins that are available to anyone that wants to search for them in the results from the WooCommerce website?

I couldn’t (and I searched multiple times) find a plugin that supported Google Tag Manager and instead was suggested a poor substitute that cost $79/year.

Can I somehow add them or link them, or do the plugin authors need to do something to have them included?

The page I need help with: [log in to see the link]