• Resolved maciejkostecki

    (@maciejkostecki)


    Hello.
    I have Google Analytics Enhanced Ecommerce tracking set up with this plugin.
    I need to know how the Ecommerce Conversion Rate is being calculated.
    More specifically, I need to know which step in the funnel triggers a conversion.
    a) is it triggered when the user displays the thank-you page;
    b) is it triggered when the $order is being created in the database regardless of the payment and whether the user returns to the thank-you page.

Viewing 2 replies - 1 through 2 (of 2 total)
  • Phil

    (@fullysupportedphil)

    Automattic Happiness Engineer

    Hi maciejkostecki,

    >I need to know which step in the funnel triggers a conversion.

    For a purchase conversion, it requires that the customer is redirected to the Thank You page after a successful payment.

    If you are using a payment gateway that doesn’t return the customer to the default Thank You page, this plugin won’t be able to track the sale conversion.

    I hope this helps!

    Phil

    (@fullysupportedphil)

    Automattic Happiness Engineer

    We haven’t heard back from you in a while, so I hope that means the above information helped.

    I’ll mark this ticket as resolved for now, but if you have any other problems please feel free to start a new thread.

Viewing 2 replies - 1 through 2 (of 2 total)
  • The topic ‘Purchase Event’ is closed to new replies.