Text styling disappears inside column

I would like to have a bulleted list inside my columns but it gets stripped out by the shortcode – very frustrating.

An old post but an answer nonetheless:

All column shortcodes does (from what I have experienced over the many months of using it!) is create divs with fluid widths (using percent) and if you stipulate additional padding it creates a child div with inline padding to the values you set.

The plugin does nothing to other styles – unless your CSS has child selectors… but you would need to investigate.