There are better and more honest tools out there

bizxpress is SiteSell Inc’s venture into WordPress. As I’ve searched for content for my own personal use over the past couple years, I’ve repeatedly run into high quality content put out by customers of SiteSell, so I figured their tools must be allowing people to do something right. A couple years ago I was really interested in the prospects of using their SiteBuildIt service for the niche and content tools, but the dealbreaker was lack of flexibility I wanted in site design & plugins that WordPress provides. I conversed with a company rep, who expressed their product’s superiority and that the company had no intentions to port to WordPress. Evidently the company founder has historically been publicly hostile to WordPress as he promoted his product. The rep I had conversed with occasionally sends Spam promotional offers (I didn’t opt in) for SBI and I’ve simply been too lazy to ask him to remove me from his list. Well, I recently got an email from him announcing this new WP plugin, so I was eager to try the free lite version to see if it might be worth using.

The plugin is nothing more than a splash page with links to their web page where their service & content are housed. You absolutely don’t need the plugin to access their content & service.

Regarding the service itself, the lite version is a tease with minimal functionality to upsell you to their pro version @ $150 recurring and coaching/support services. They offer a 10 step action plan to help you select a niche and keywords, and guide you into creating a quality content site to drive traffic, which your content pre-sells, and which you eventually convert to monetization. The lite version basically stops at keyword tools and offering 30% of their action guide… to get you to upgrade. It’s my understanding that SiteSell simply licenses WordTracker technology and rebrands their interfaces. So you could get the same tools elsewhere. For less than the cost of an initial year & renewal you could even get more tools with some of the one time fee tools out there. Also, I’ve seen some SBI users comment that this service doesn’t come with Analyze It tool The WordPress SEO Toolkit goes much further than SBI’s Analyze it tool, so there’s no need for it on the WordPress platform.

I have read that SiteSell customers following their action plan have been Google slapped big-time in the post Panda & Penguin world. However, I can’t honestly state how the bizXpress action guide differs from the SBI action guide.

Regarding the content library that comes along with the tool, other online marketing sites offer comparable or better information, and have much better credibility an professionalism. I’ll give a very specific example of bizXpress content that gives me that run away, run don’t walk, feeling. An article marked as very important in their content library titled “6 Big Mistakes to Avoid When Building Your Site…” (https://bizxpress.sitesell.com/tips/6-big-mistakes.html) goes on talking as though this plugin has a very large user base and a long-term track record from which to pull data. See this quote: “bizXpress sites succeed at an unprecedented rate. But, despite our very best efforts, not all of them do… not yet, anyway! To find out what happened, we did a close examination of those sites that did not renew their bizXpress subscription after their first year in operation.” The problem is, the company only launched this service & plugin last month, December of 2013 right????!!!! As of this moment they only have 454 downloads of the plugin!! So how could they honestly claim that bizXpress sites succeed at an unprecedented rate? How could they perform an analysis of customers who didn’t renew after one year of bizXpress subscription if the service has only been on the market from this plugin for less than a month? Furthermore, the 6 errors to avoid in the article are supposedly the result of an analysis of the mistakes bizXpress customers made that led to failure and not renewing their subscription after one year, even though only 454 people have even downloaded the plugin and the service hasn’t had customers for over a month. So basically, it appears the content is totally fabricated and based on invented data that can’t exist!!! My response? Run Away!!!!!