Thanks for the feedback. To clarify, we offer add-ons on an a la carte basis as you described for a few reasons.
1) Unlike other hosted CRMs you may be used to, this one “lives” on your website. Ideally a plugin’s footprint will be as small as possible. Therefore we broke out functionality that is not essential to all users into separate plugins.
2) Some of the add-on features are redundant and may not be needed on all sites. To have an all-inclusive version of the plugin would be overkill, and possibly detrimental to the site’s performance.
3) Naturally, we need to get paid for the time/effort it takes to build and maintain these plugins. Without a revenue stream, this and any other plugin will likely get abandoned very quickly.
4) Some users may get confused when there are more options than they need. With that said, if you look at v1.0 of this plugin and compare it to what it is today, there are a lot more features in it now than there were before.
One of these features you mentioned is the ability to add custom fields. By default, this plugin does allow anyone with a little coding knowledge to be able to add new fields or modify/delete existing fields. There is even documentation on how to do this. We don’t ask for any payment for you to be able to do this.
If this isn’t something someone can do on their own, we do offer the option to purchase a (very reasonably priced) add-on to add your own custom fields. Someone could also hire a developer to do all of this for them, but it would surely cost more than the price we charge for the add-on.
Additionally, you want an “all-in” solution. We do provide substantial discounts on our bundled plugin plans. Even our most expensive plans are a bargain compared to other leading CRMs on the market. If you want to see how the plugins work, we have a free demo site available, where you can try before you buy. We don’t ask for your name, email address, or anything else to be able to use the demo.
I also think it’s unfair to be accused of nickel and diming when other CRMs: charge per user fees (we don’t), limit the number of records you can have (we don’t), limit the number of custom fields you can have (we don’t), limit the storage space you can use (we don’t), or provide limited support (we don’t).
If your only complaint is on the cost of our plugins (or that we charge for certain features), I’d invite you to look at any other CRM on the market and see where you can do better in terms of cost. Insightly and Zoho, for example, would cost a small team of 5 users over $700 per year on their basic plans. No one should ever pay us more than the cost of our lifetime plan, which is currently a one-time fee of $449. That includes all of our current add-ons and any add-on we develop in the future, as well as an unlimited number of sites that the plugins can be installed on.