YOAST / Stop Words / Best Practise

  • Resolved discombobulated

    (@discombobulated)


    10 years, 4 months ago

    Hello I have an SEO related question – thank you in anticipation of any help you can give….

    First, I do understand that search engines (Google, anyway) ignores “stop words” in page titles… (and URLS?)

    Currently I am working on a Word Press web site (with YOAST plug-in) – and my goal is to get a decent ranking for Sesame Oil and its health benefits.

    Anyway, if I create a page with the title “Sesame Oil is Good For You”

    WordPress will generate the page with this URL

    https://www.website.com/sesame-oil-good/

    If I then use the expression “Sesame Oil is Good For You” as the YOAST “Focus Word / Phrase” –

    …YOAST will “mark me down” because the Focus Word / Phrase is not present in the page URL

    So I am left wondering, what is best?

    1) To manually change the page URL from

    https://www.website.com/sesame-oil-good/ to:
    https://www.website.com/sesame-oil-is-good-for-you/

    (So that YOAST is “more satisfied – the focus phrase is now in the page URL and we got green ink yay! – Or)

    2) Keep stop words out of the page URL

      at all costs?

    (or this particular cost, anyway)

    Thank you again for any help or advice!

    D

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  • The stop words aren’t a problem, they just aren’t counted towards any SEO scoring. If it was me I would (and have done in the past before) use /sesame-oil-is-good-for-you/ as the page URL. It’s just so much more meaningful for real people, and that is one of the things that wins out over pure SEO practices for me.

    Thread Starter discombobulated

    (@discombobulated)

    I can’t disagree with you – that’s the way I’m going, thank you.

    D

Viewing 2 replies - 1 through 2 (of 2 total)
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