I have gone through the articles but couldn’t find anything that resolves my problem.
No competition to rank “Budgie Food” is higher than “Best Budgie food”, that’s what my keyword research tool says and that’s what google trends says. Its not for this keyword only, all my website has the same issue.
And my competitors are ranking with the word “Best”, so why can’t I.
Let me give you another example. Bird food has a search of 9900/mon (I hope that is not generic and not a long-tail keyword)and best bird food has 480/mon searches. However, my article is optimised for word “Bird food” instead of using “best bird food” in focus keyword section.