Hi,
thanks a lot for your detailed reply.
We are using the gtag as well because we are about to move some campaigns to a new adwords account. All tagging for the new account is done through GTM. The gtag was set up with Google during the AdWords onboarding. We will remove it as soon as we start the new account. Thanks for pointing this out.
I am aware of the GA snippet firing twice at the moment. This is something we have raised with the theme author to be corrected.
It’s also helpful to know that the theme is responsible for the product impressions not counted on category pages. This is something we will consider during the next redesign.
Looking at the whole picture and considering that we cannot edit the theme for some time would you still implement dynamic remarketing through your plugin/gtm or rely on the gtag? Most likely the gtag would not pick up the impressions on category pages either, or would it? I guess I am trying to figure out what’s the best solution for the time being.
Thanks a lot for your support.
Regards,
Jochen
